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Creating simple but fun social media reports

February 27th, 2010 by admin | Comments Off

Creating simple but fun social media reports

Social media is fun, the reports to your teams can be too!
In both Twitter and Facebook, the number of followers you have is the first thing that impresses on a report, but the interactions between your account and your fans is what really shows a healthy social media presence.
For average weekly reports, the needs are [...]


My Twitter training outline for new tweeters

February 26th, 2010 by admin | No Comments

My Twitter training outline for new tweeters

At my work with ecometro, we built a website but needed to promote it. The print publication was very popular in each of the 4, then 6 cities, but fans didn’t think to look online, even with the url printed prominently in the books. In 2008 I created Twitter accounts for each city, and searched [...]


Twitter is not just for tweens

February 4th, 2010 by admin | No Comments

Twitter is not just for tweens

This chart of the average age of Twitter users for February 2010 is a quick, easy way to show clients that people on Twitter are not, in fact, all 13.


New green living guides, new structure for resources

August 28th, 2009 by admin | No Comments

New green living guides, new structure for resources

The 2010 Chinook Books arrived today! It’s super exciting to see another year of my content in beautiful print, and now in 6 cities! I’ll put more up here, and in the interactive print section, soon.


Japan’s underground, robotic bike parking structure

August 20th, 2009 by admin | No Comments

Japan’s underground, robotic bike parking structure

I want one!
Related on Slate, How decent bike parking could revolutionize American cities.


Sustainable trumps green living and eco friendly on hot word trending. Thanks to Al Gore?

August 7th, 2009 by admin | No Comments

Sustainable trumps green living and eco friendly on hot word trending. Thanks to Al Gore?

These graphs are from Google Trends, which tracks the frequency of searches by term.
Wondering about that peak in 2007? 2007 is when Al Gore’s film An Inconvenient Truth won an Academy Award (it came out in 2006), it’s also the year he split the Nobel with the Intergovernmental Panel on Climate Change, and he was [...]


Bloggy blog

June 10th, 2009 by admin | No Comments

Bloggy blog

I will talk about writing, environmental editorial work, and social media blabbing. You can also visit my personal blog linked below. But for now, James Brown gives you dancing lessons:


Hello hello! I create content to engage people in all levels of a sustainable lifestyle and show how to take action through localized resources, interactive impact calculators, and the social aspects that make it all fun. There is a lot of generalized green living information out there, but it's the ability to act at home and with your community, and the emotional incentive to do so, that I work in. If you work in digital storytelling, environmental education, or sustainable travel, I'd like to know who you are, too. Twitter is best, but email is good also.

Tweet!