Creating simple but fun social media reportsCreating simple but fun social media reports

Creating simple but fun social media reports

Social media is fun, the reports to your teams can be too!
In both Twitter and Facebook, the number of followers you have is the first thing that impresses on a report, but the interactions between your account and your fans is what really shows a healthy social media presence.
For average weekly reports, the needs are [...]

My Twitter training outline for new tweetersMy Twitter training outline for new tweeters

My Twitter training outline for new tweeters

At my work with ecometro, we built a website but needed to promote it. The print publication was very popular in each of the 4, then 6 cities, but fans didn’t think to look online, even with the url printed prominently in the books. In 2008 I created Twitter accounts for each city, and searched [...]

Twitter is not just for tweensTwitter is not just for tweens

Twitter is not just for tweens

This chart of the average age of Twitter users for February 2010 is a quick, easy way to show clients that people on Twitter are not, in fact, all 13.

New green living guides, new structure for resourcesNew green living guides, new structure for resources

New green living guides, new structure for resources

The 2010 Chinook Books arrived today! It’s super exciting to see another year of my content in beautiful print, and now in 6 cities! I’ll put more up here, and in the interactive print section, soon.

Japan’s underground, robotic bike parking structureJapan’s underground, robotic bike parking structure

Japan’s underground, robotic bike parking structure

I want one!
Related on Slate, How decent bike parking could revolutionize American cities.

Sustainable trumps green living and eco friendly on hot word trending. Thanks to Al Gore?Sustainable trumps green living and eco friendly on hot word trending. Thanks to Al Gore?

Sustainable trumps green living and eco friendly on hot word trending. Thanks to Al Gore?

These graphs are from Google Trends, which tracks the frequency of searches by term.
Wondering about that peak in 2007? 2007 is when Al Gore’s film An Inconvenient Truth won an Academy Award (it came out in 2006), it’s also the year he split the Nobel with the Intergovernmental Panel on Climate Change, and he was [...]

I am a Twitter expert because the TV says soI am a Twitter expert because the TV says so

I am a Twitter expert because the TV says so

A friend at a local news agency was looking for a Twitter expert. Why not me? Why not anyone, but that’s less fun.

Chinook Book/EcoMetro Guides and ecometro.comChinook Book/EcoMetro Guides and ecometro.com

Chinook Book/EcoMetro Guides and ecometro.com

Three years and counting of green living guides/coupon books in 3, then 4, then 6 cities.

EcoMetro: What Nau? Sustainable Clothing Company Throws in the Organic TowelEcoMetro: What Nau? Sustainable Clothing Company Throws in the Organic Towel

EcoMetro: What Nau? Sustainable Clothing Company Throws in the Organic Towel

It hurt to write this, having watched this company grow from a fledgling state.

EcoMetro Interview: Tierra Del Forte of Del Forte DenimEcoMetro Interview: Tierra Del Forte of Del Forte Denim

EcoMetro Interview: Tierra Del Forte of Del Forte Denim

Del Forte Denim is one of the very few jeans brands that uses 100% organic cotton grown in California and does production in the USA. Phone interview.


Hello hello! I create content to engage people in all levels of a sustainable lifestyle and show how to take action through localized resources, interactive impact calculators, and the social aspects that make it all fun. There is a lot of generalized green living information out there, but it's the ability to act at home and with your community, and the emotional incentive to do so, that I work in. If you work in digital storytelling, environmental education, or sustainable travel, I'd like to know who you are, too. Twitter is best, but email is good also.

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    Print
    Chinook Book/EcoMetro Guides and ecometro.com
    Chinook Book/EcoMetro Guides and ecometro.com

    Three years and counting of green living guides/coupon books in 3, then 4, then 6 cities.

    Online
    I am a Twitter expert because the TV says so
    I am a Twitter expert because the TV says so

    A friend at a local news agency was looking for a Twitter expert. Why not me? Why not anyone, but that’s less fun.

    Blog
    Creating simple but fun social media reports

    Social media is fun, the reports to your teams can be too!
    In both Twitter and Facebook, the number of followers you have is the first thing that impresses on a report, but the interactions between your account and your fans is what really shows a healthy social media presence.
    For average weekly reports, the needs are [...]

    Travel
    LA Times Winter Olympics
    LA Times Winter Olympics

    A good friend invited me to Torino for the Winter Olympics in 2006, to hang out with her family. Her little sister dates Joey Cheek, the speedskater, who won gold the second night we were there. Whooee!

    Interactive Print
    Interactive green living content
    Interactive green living content

    We started with interviews and small games, and worked up to beautiful full page analyzers of water use, home energy, waste…transit trackers, savings trackers, oh my!